The Spend tab will provide reporting to track your budget allocation and to break down your budget allocation based on user attributes.
Note: Marin Social pulls cost and revenue data from the publishers every 15 minutes. If there are data discrepancies between Marin Social and your publisher accounts, please allow up to 30 minutes for the discrepancies to resolve, then reload the Spend tab and review the data. If your data is still not matching after 30 minutes, please reach out to Marin's Customer Support team to assist.
External access link will allow you to share the report you generated with your client or your manager.
4. Click on the link button below to open the report in a new tab.
In this section, you will be able to see your daily and monthly spend/ export the charts/ add comments to the chart.
In this section, you will be able to see your budget allocation breakdown based on the user attributes. (gender, country, targeting, etc.) In this example, 57% of users who viewed the campaigns are men.