With Offline Conversion tracking for Facebook, you can track transactions which occur at a physical retail store, and other offline channels such as orders made over the phone.These conversions can be attributed to users engaging with your Facebook ads.
Marin Social now offers full support for this form of offline conversion tracking. Offline conversions maps transaction data from your customer database or point-of-sale system to your Facebook ad reporting, giving you a better understanding of the effectiveness of your Social campaigns.
For more information about Offline Conversions, please read our dedicated Support Center article.
The Store Visit objective workflow in Marin Social offers full support for creating a dynamic Map Card within the carousel ad unit. A dynamic map card is useful to you as an advertiser because it can show users the exact location of the nearest store based on their phone's GPS location.
For more information about Map Cards for Store Visits, please read our dedicated Support Center article.
