If you've ever wanted to create custom audiences of Facebook users who have interacted with your Facebook page in any way (i.e. comments, liked, shared, and so on), Page Engagement Custom Audiences are the answer.
A Page Engagement Custom Audience is a group of users curated by you according to the criteria you choose. Once created, you can use this Custom Audience to target your ads and drive engagement. There are plenty of criteria to choose from, including users who visited your Page, sent your Page a message, saved your Page or post, and more.
Learn more about Page Engagement Custom Audiences in our Support Center.
We've now updated the Mass Editor to offer more flexibility when creating Dynamic Ads and give you access to even more fields to customize your social ads. When updating your creative settings, you'll now find settings such as Carousel Format, Static Card, Mobile Deep Link Behavior, and more.
In a previous release, we added a brand-new page which allows you to quickly manage your Creative Templates and Product Sets.
With this release, we've updated the Dynamic Ads Config Page again to enable full support for the management of both Catalogs and Feeds. But you won't just be able to view these feeds on this page, you'll also be able to create new Catalogs for Commerce, Hotels, and Destinations -- and upload the relevant feeds too. This will save you time and make managing your various Catalogs and Feeds easier than ever before.
