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Home > English > Marin University > Release Notes > November 6th 2015 Release Notes

November 6th 2015 Release Notes

Improved Google Shopping Campaign Product Hierarchy Management, Just in Time for the Holidays

With the holidays quickly approaching, advertisers are scrambling to finish their planning for the holiday season and for many, this includes getting their Google Shopping Campaigns set up and ready to go. Marin understands that managing a large number of product groups across your entire seasonal inventory can be overwhelming and we are here to help. 

In continuation of our ongoing support for Google Shopping Campaigns and to help streamline workflow, we have added the ability to bulk edit product group hierarchies across accounts, campaigns and ad groups. With the release of this feature, advertisers can save more time then ever when making changes to their product group hierarchies and scale their Google Shopping Campaigns. Additionally, Marin Search customers can now build new campaigns and product groups with similar targets by using our new bulk copying capabilities to clone product group hierarchy settings, allowing them to quickly expand their search advertising program. 

To read more about the new features associated with Google Shopping Campaign Product Hierarchy Management, please see our Support Center article.

Please note: We encourage you read the article linked above and talk with your Customer Success representative before using this feature.

 

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