When using Product Listing Ads, you will need a way to upload revenue for each of your product groups – in much the same way that you would with keywords or creatives.
At present, the Platform supports one method of product group revenue upload. Just follow these simple steps:
Product Group only
Assume you have a Product Group with tracking value of abcd1234:
Date | Keyword ID | Creative_ID | Revenue | Conversions |
01/01/13 | abcd1234 | 12.00 | 1 | |
01/01/13 | abcd1234 | 2.62 | 2 |
Product Group and PLA creative
Now assume you also have a PLA Creative with external ID 987654321 in the same ad group that the Product Group triggers:
Date | Keyword ID | Creative_ID | Revenue | Conversions |
01/01/13 | abcd1234 | 987654321 | 28.00 | 4 |
01/01/13 | abcd1234 | 987654321 | 243.09 | 11 |