When uploading a bulk upload that includes only Microsoft Advertising keywords, you can use the following Microsoft Advertising specific parameters to set the bids by match type and the Microsoft Advertising parameters.
Note: These headers cannot be used with other publishers.
The following bulk upload column headers can be used specifically with Microsoft Advertising account bulk sheets. Don't know how to use bulk uploads? See the Useful Links section below to get started.
To learn more about bulk uploads, and how and where to use the column headers listed above, please read our Support Center article
