Facebook Messenger Stories Ads appear to viewers between organic Messenger Stories as a fullscreen vertical ad. Messenger Stories can bring your business to life in an immersive format, with options to add stickers, emojis and other creative elements.
You can use the image format in Messenger Stories to show off your product, service or brand. Choose an interesting image of a product to encourage people to learn more about it, or use an eye-catching photo to showcase your brand personality.
Image ads in Messenger Stories will show for five seconds or until the user swipes out of the Story.
Marin Social offers support for Facebook Messenger Stories Ads. In this article, we'll explain how to get started with Facebook Messenger Stories Ads in Marin Social right away.
Important: Your campaign must include Facebook in order to deliver Messenger Stories Ads.
Audiences created via the Audience Manager are meant to be used with all objectives, therefore, since Messenger placement is not compatible with all objectives, this option is grayed out or unavailable in the Audience Manager.
Below, we'll outline the design, text, and technical recommendations for Messenger Stories ads, as suggested by Facebook.
Design recommendations
Text recommendations:
Technical requirements:
To get started with Messenger Stories Ads in Marin Social, follow these steps: