"Error: Incorrect Publisher Insertion Parameters."

When using the Network publisher insertion parameters {ifSearch:s}{ifContent:c} in non-Google publisher accounts, you may encounter the following error:

Error: Incorrect Publisher Insertion Parameters


What Causes The Issue?

This issue occurs when the publisher insertion parameters {ifSearch:s}{ifContent:c} are used for non-Google objects, as Microsoft Advertising and other publishers only have a Search network, unlike Google which has both Search and Display.

This error is a warning, meaning that the objects did process as expected.

How To Fix The Issue

This error is merely a warning, and as such does not require a fix. However, if you remove the publisher insertion parameters {ifSearch:s}{ifContent:c} from your non-Google publisher accounts, this error should disappear. 

If this is not the case or you have additional questions, please contact our Customer Support team.

Written by Marin Software

Last published at: June 29th, 2023