Creating Custom Audiences For The Message Booster


Creating Custom Audiences for the Marin Social Message Booster allows you to boost posts automatically based on an existing audience.


  1. To get started, navigate to the Message Booster by selecting Message Booster in the right-hand side navigation.
  2. Click on the Audience Manager button.
  3. Next, click on the Create Audience button.
  4. Configure the Custom Audience by filling out the details in the following sections:
    1. Demographics
    2. Locations.
    3. Detailed Targeting
    4. Custom Audiences & Connections
    5. Device
    6. Placement
  5. Once that’s done, click the Generate Targeting button.
  6. Finally, save the audience by clicking on the Save Audience button.

In the future, you’ll be able to select this audience in the Boost pop-up window when boosting posts.

Written by Marketing @ Marin Software

Last published at: May 22nd, 2023