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Ecommerce

Home > English > Ecommerce > General Ecommerce > Criteo

Criteo

Introduction

Criteo Commerce Media delivers full-funnel engagement with consumers from display to retail media. With MarinOne, you can get the most from their Criteo investment. 

MarinOne is currently the only optimization tool that supports both Criteo Retail Media and Criteo Display (Criteo Marketing Solutions). 

 

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Support 


MarinOne offers full support for:

  • Reporting
  • Bidding and Optimization

We'll outline our support in more detail in the sections below.

Reporting

MarinOne's Criteo reporting tools allow you to:

  • Report cross-channel across all of your paid channels, including search, social, ecommerce, and display.
  • Create custom columns to define the KPIs that matter most to your business.
  • Create easy data visualizations and powerful dashboards.
  • Set up automated recurring data exports to Excel or Google Sheets and automated alerting based on changes in account performance.
  • Integrate seamlessly with BI tools, such as Tableu, Google Data Studio, and more.

Bidding And Optimization

MarinOne's Criteo bidding and optimization tools allow you to:

  • Create automated bidding that bids toward your business goals, leveraging advanced machine learning.
  • Create custom bid modifiers that allow MarinOne bidding to respond to external signals.
  • Get the most out of your investments using budget pacing and forecasting.
  • Refine your messaging to different audiences using Search Intent targeting.
  • Supplement Google retargeting for powerful performance improvements.

Getting Started 


If you would like to learn how to add Criteo support to your MarinOne client account, please reach out to a platform representative. 

 

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