During a bulk upload, an object or objects fail and return this error message:
Error: Must specify one of Search CPC, Placement CPC, or Placement CPM.
What Causes The Issue?
Possible reasons for this error:
- You are attempting to edit or split a group or campaign that is using Google’s Conversion Optimizer.
- Bid amounts are set to zero.
How To Fix The Issue
Just follow these steps:
- If using Google’s Conversion Optimizer, you will need to implement a workaround in order for our system to sync with Google. This workaround is needed since our system requires a minimum bid to be made and currently does not sync with Google Optimizer bids.
To do this, upload a temporary search bid and re-upload your bulk sheet. The search bid will be posted to the publisher where Google will change the bid back to 0 and the change will sync back to the platform.
- Specify a bid amount and re-upload.