Bid Boost on Custom Logic
Create a bid boost based on dimensions values and custom logic for specific situations. What can I do with this? Increase bids for newly launched campaigns Adjust bids based on campaign category Example How it works The script copies the cost from the report and uploads it as a dimension. Requirements Setup Dimensions may be used in the bidding logi...
Auto-pause keyword based on performance
The script automatically updates the status of keywords to “Paused” if their performance crosses user-determined thresholds. What can I do with this? This script helps advertisers ensure their budget is being allocated to the assets that are most likely to help them meet their performance goals and eliminate wasted spend on those that are underperfo...
Custom Keyword Expansion
Automatically push a subset of suggested keywords from a keyword recommendations grid. What can I do with this? Automate implementation of suggested keywords to capitalize on AI-powered recommendations in a timely manner How it works The Python script solves the problem of automatically pushing a subset of suggested keywords from a keyword recommend...
Bid Boost on Custom Logic
Create a bid boost based on dimensions values and custom logic for specific situations. What can I do with this? Increase bids for newly launched campaigns Adjust bids based on campaign category Example How it works The script copies the cost from the report and uploads it as a dimension. Requirements Setup Dimensions may be used in the bidding logi...
Auto-pause mature campaigns that have a low ROAS
The script automatically pauses PPC campaigns that are considered mature but are yielding low Return on Ad Spend (ROAS). What can I do with this? This script helps advertisers ensure their budget is being allocated to the campaigns that are most likely to boost their return on their marketing investment and eliminate wasted spend on those that are u...
Auto-pause keyword based on performance
The script automatically updates the status of keywords to “Paused” if their performance crosses user-determined thresholds. What can I do with this? This script helps advertisers ensure their budget is being allocated to the assets that are most likely to help them meet their performance goals and eliminate wasted spend on those that are underperfo...
Pause campaign when monthly budget is reached
This script pauses campaigns in a strategy when the budget specified in the dimension is reached. What can I do with this? This script gives you greater control of monthly spending than publisher tools allow, eliminating the possibility of overspending and client credits. How it works This script compares the MTD spend and if it's within the safety ...