App Extensions allow you to directly promote downloads of your apps on both Google and Microsoft. When this type of extension is served, each one is optimized depending on the operating system and device being used to view it.
You can use MarinOne bulk upload feature to make various changes to your App Extensions, or create new ones
To start your bulk upload, follow these steps:
From any of the object-level tabs in MarinOne, click Upload top the top-right above the grid.
From the drop-down, select App Extensions.
Use the details from the table below to create your bulk sheet to create, edit, link or unlink your App extensions.
Similar to our approach to sitelink bulk uploads, the App Extension ID is automatically included in the list of columns on the Bulk Add/Edit page. Note: Extensions cannot be edited unless they have already been linked to at least one campaign.
The table below provides the details you'll need to include on your bulk sheet. Note that the values below are for demonstrative purposes only.
Account |
Campaign |
App Extension ID |
Package Name/App ID |
Operating System |
Link Text |
Device Preference |
App URL/Measurement URL |
Status |
|
Create |
Account1 |
Campaign1 |
|
com.example.app |
Android |
New App Text |
|
|
|
Edit |
Account1 |
Campaign1 |
8109 |
157624958 |
iOS |
Download App |
Mobile |
|
|
Link |
Account1 |
Campaign1 |
|
156982359-9xyz-9874-5230-1234567890ab |
Windows |
Try out our app |
|
|
|
Unlink |
Account1 |
Campaign1 |
8001 |
|
|
|
|
|
Delete |
When working with App Extensions in MarinOne, please bear in mind the following notes:
MarinOne does not currently sync in metrics associated with your App Extensions
URL Builder (and Autocorrect) are not currently compatible with app extensions.
App extensions can be managed in MarinOne at the campaign- and group-level for Google and at the campaign-level for Microsoft.
When creating app extensions, the value entered in the URL field will be pushed to Google, but subsequent changes should be done through Google. This is due to the use of structured URL components.
When creating these objects, app extensions must be linked to at least one campaign
Similar to the behavior of sitelinks, App Extensions cannot be edited unless they are linked to at least one campaign.