For MarinOne Search users, we've introduced the ability for you to report from revenue sources that use fractional crediting for conversions. Put simply, this is useful for non-single click attribution systems where a combination of clicks have driven a conversion. With this change, every conversion will be fragmented into decimals such as 0.25, 0.33, or 0.50.
To learn more about the way MarinOne handles conversions and attribution, please read our dedicated Support Center article.
For MarinOne Social users, we've now introduced Pacing Projects, a tool for budget management and notifications, designed to help keep your budgets on track.
Pacing Projects give you details about whether your budget is on track, under pacing, or over pacing, along with details about your total budget, yesterday's spend, today's spend, daily expected spend, and the individual spend associated with each campaign or ad set within your Pacing Project.
Pacing Projects also offer color-coded gauges for an at-a-glance view of your budget and email notifications so you'll know exactly which campaigns need your attention.
Ready to learn more about Pacing Projects? Check out our dedicated Support Center article.
With more competition than ever in the social advertising space, it's important to create every advantage you can as an advertiser. With Facebook Overlays for Dynamic Ads, you're able to give your Dynamic Ads that extra little bit of eye-catching sparkle. With customized overlays which you control, you'll be able to focus on enticing offers, discounts, and more.
To learn more about how to set up and configure Facebook Overlays for Dynamic Ads, please read our dedicated Support Center article.
We've made a few under-the-hood changes to Marin Social which will make using the Campaign grid faster than ever before. In fact, there are five different specific optimizations in various areas which combine to supercharge performance. These changes will be particularly noticeable if you have a high volume of objects in your campaigns, but the speed improvements should be felt by everyone.
In a recent product update, we temporarily removed the ability to upload videos to Marin Social. This was due to a restriction imposed by the Facebook API which means that videos can no longer be renamed, captioned, or have their thumbnail changed via the Marin Social Asset Manager.
With today's release, we've re-enabled the option to upload videos, with the following conditions: