What is the issue?

When using the Platform’s bulk upload feature to add new objects (like creatives or keywords), you may encounter the following error message:
 

What causes the issue?

This error is caused by one of your URL parameters being formatted incorrectly.

For example, you may have used standard brackets rather than curly ones: (keyword) rather than {keyword}. There may be other formatting issues that can cause the issue, so be sure to check each parameter for errors.

How to fix the issue

You can fix this problem by ensuring that your dynamic tracking parameters are all formatted correctly before uploading them to the Platform. Once you are sure they are correct, your bulk upload should be processed successfully.

Useful links

• For more information about parameter insertion, please read our Support Center article.