You may encounter a variation of the following error messages after adding new keywords to the Platform:
You can refer to the Google Ads Policy Center for more information on rejections and policies. This center describes which products/services fall under each policy (Trademark, Pharma, Editorial, Copyright, Restricted/Unacceptable Products etc). Jump to the Google Ads Policy Center through the links below.
When Google’s editorial team finds a possible policy violation with your keyword text they will reject your keyword(s). This rejection generates an error similar to the examples above. If you believe your keywords are not in violation of Google Ads' policy, you can seek an exemption. You can ask for an exemption (also known as an exception request) through your Google representative, or you can submit an exemption request through our Platform.
If your keywords are in the Sync Error status and do not exist within the Platform, you will need to delete these keywords from the Platform, add them within Google Ads, then perform a manual sync within the app. To do a manual sync, please follow the steps outlined in Synchronizing Data with the Publishers.
