With the Mass Editor, you can make changes in bulk to ads that have already been created, even if they are in different campaigns. This is an extremely useful tool because it lets you change elements of your running ads, such as title, body, URL, targeting, etc.
Using the Mass Editor is easy. In the following steps, we'll show you how to open a campaign using the Mass Editor:
4.This will open the Mass Editor tool. The dashboard is divided into two major sections: Creative and Target.
In the Creative section, you can modify the titles, bodies and other creative elements of an ad, or multiple ads at once (by selecting two or more ads).
To modify an element of one of the ads, simply click on the text in the respective column. For example, you can click on the text in the Message column to modify the message.
In the Target tab, you will find 4 sub-sections:
In the Demographics & Locations section, you can edit targeting criteria including age, location, language, gender, relationship status, OS and placement.
To change the placement of your ads:
The Detailed Targeting section lets you change the interest clusters, include or exclude custom audiences, etc.
To change the interest keywords of all your ads: Click on Interests (Precise & Category), and when you are happy with the changes, apply them to all of your ads by clicking on the All button.
Ad - Selected - All - Cancel
If you want to modify an element of just one ad, click on the Ad button, then click on Selected to modify more than one ad (you need to select the ads that you want to modify beforehand). If you want that the change applies to all the ads in this campaign, click on All. If you changed your mind and don’t want to apply the change to any of your ads, simply click on Cancel.
In the More Demographics section, you can find and modify any Facebook behaviors that your ads are targeting.
Note: Don’t forget to re-synchronize your ads after applying any changes, directly from the Mass Editor or from the Media Plan dashboard by clicking on the blue Sync to the Publisher button.
Start and end dates can be changed from the main Campaigns grid. Just use the Dates column and click into the relevant campaign to make your changes.
Please bear in mind the following restrictions:
You can change the assigned Facebook Page for Bulk Page Post Ads in just a few clicks using the Mass Editor. To do this, follow these steps:
Please bear in mind the following notes when changing Bulk Page Post Ads in this way:
You can also edit the Page you use with your Page Post Ads individually in Marin Social.
To do this from within the Mass Editor, simply click on the Post ID of the post you'd like to change the Page for, then you should see a pop-up screen called Change Feed. By default, the Page being used with the current ad will be selected. In the Select Page section, you'll see the Facebook Page drop-down box, which you can use to select a different Facebook Page. You'll then be able to choose any Page to which you have access, and use any Post from that Page for the ad.
Please bear in mind the following notes when editing Page Post Ads in this way:
