The following table outlines support from major publishers for language targeting:
Publisher | Campaign | Group |
X | ||
Yahoo | ||
Microsoft | X* |
Note: Microsoft language targeting can only be controlled when creating a Microsoft group. Once the group is sent to the engine, the language cannot be changed.
From the campaign (Google) and group ( Microsoft) settings page, click the Language Targeting button.
Once on the Language Targeting page, you can set which languages you’d like to target. To select a target, select an available language and click the Target button. The newly added target will move to the Target list.
If you need to change language targets for a number of Google campaigns, you can also access language targeting via the multi-edit interface.