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Home > English > Your Marin Account > Grids, Tabs & Columns > How To Articles: Grids, Tabs & Columns > Totals Row Overview

Totals Row Overview


The Totals row at the bottom of each tab level (Channels, Campaigns, Groups, Keywords, Products, and Creatives) and as well in the reports generated in Marin, are all generated from a separate table. They are not generated by summing up what is seen in the grid for that tab. These Totals should reflect metrics at the Group level, when no filters are applied. When a filter is applied, the Totals row recalculates showing the summation of exactly what is in the grid.

Keywords Total Row

When Not Filtered

The Totals found on the Keywords tab when no filters are applied shows the Totals at the Group level. This explains why the Totals row shows a higher metric count when compared to the actual total of the Keywords tab. The reason why Group level metrics are higher could be due to multiple factors such as accounting for Content and/or Placements.

How to get an accurate Keywords Total Row

When you apply a metric filter (i.e. Impressions, greater than, 0), this recalculates the Totals row to show data seen at the Keyword level (adding up what is currently seen in the grid).

Note: To see accurate keyword level data, you need to apply a filter (e.g. impression >0).

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